Still family-owned and family-run, the company has developed from the humblest of beginnings into the UK’s largest distributor of two-wheel aftermarket products and created an international brand to be reckoned with in all corners of the globe.

Now into its 51st year, the Oxfordshire-based brand packs an impressive punch, boasting a range of around 12,000 motorcycle and bicycle products, each one designed, developed and tested in-house at the firm’s R&D centre, part of their 150,000 sq ft empire in Oxfordshire. In the UK, the company also distributes several thousand product lines from some key global brands.

And it all started in 1973 with the humble top box…

“Motorcycling was somewhat different in those days,” begins Oxford founder and Chairman, Alec Hammond, who back in 1973 was a 28-year-old sales manager working in the pharmaceutical industry. “There were massive numbers of folk riding to work and luggage hardly existed.”

Around that time, Alec was introduced to a Nottinghamshire-based innovator who had created a range of high-quality top boxes but had no idea how to get them to market.

“I agreed to show some samples to a few motorcycle dealers whilst travelling in the course of my job,” continues Alec. “The top boxes got a massive thumbs up from several dealers who clamoured to buy them. I became convinced that I could build a business in the motorcycle world, so I left my comfortable, secure job and pushed David to go into full-time production of the boxes.”

From fibreglass top boxes, Alec quickly branched out into bodywork, and it wasn’t long before the fledgling Oxford Fairings got into the sportier side of motorcycling.

“We got involved with racing fairly early on,” says Alec, “sponsoring several riders with our fairings on Peckett-McNab Kawasakis. This evolved over time until I was running our own team in the equivalent of BSB and at the Isle of Man.”

Although still very much involved with racing through the title sponsorship of the Moto Rapido Ducati BSB team, the Oxford of today is a far cry from those early days marketing fibreglass fairings and top boxes. In the early 1980s, Alec started manufacturing motorcycle locks, then came accessories – including the now legendary HotGrips, which were born in 1983 and have remained a constantly evolving product in Oxford’s line-up ever since.

The phenomenal success of Oxford Products owes so much to their passion and belief in motorcycle racing. From that first year in 1973 until the present day Oxford Products has supported the riders and the sport. Bradley Smith is the latest rider to have benefited from this passion and joins the likes of eight times World Champion Phil Read, TT winners Steve Hislop, Robert Dunlop, Jim Moodie and Trevor Nation, grand prix winner Jeremy McWilliams in addition to British Championship stars Mark Farmer, Paul Young, Glen Richards, Asa Moyce, Geoff Johnson and Les Burgan on the Oxford Products Roll of Honour.

Company Timeline


Present owner and chairman Alec Hammond starts selling GRP motorcycle top boxes out of the back of his car before progressing to a scruffy transit van. First customer is Harpers of Cowley, still going strong in the very same building!


Fairings expand the product range and Alec starts recruiting staff to cope with business growth.


Launch of complete seat & tank unit for FS1E.


Track involvement begins with own race team: Les Burgan, Asa Moyce, Mike Hunt, Geoff Johnson all ride for Team Oxford.


Based in Botley, on the edge of Oxford, now with proper warehouse and office complex and operating with both HQ staff and field representatives. The company’s range now includes muffs, saddle bags, seat re-covering kits and its first security device: Bike Guard.


Oxford produces carbon fibre bodywork for Mike Hailwood to use at the TT.


Botley HQ wiped out by a fire caused by faulty electrical components. Phil Read rides the Oxford Yoshimura Suzuki at the TT.


Relocation to Abingdon, business starts again almost from scratch with support from valued friends, staff and associates.


Oxford “HotGrips” are born, the start of a legend!


Re-built business moves to new premises in Kidlington and sponsors Trevor Nation’s first ever TT win.


International sourcing begins and range expands quickly. Over the next period, lock development moves on apace and Oxford quickly becomes market leader in bicycle security with the “Sentinel” range of U-locks.


Business continues to grow strongly, acquiring more premises in the same industrial estate and expanding its quality team of staff.


Oxford Ducati Team is launched with some now well-known names riding; among the Trevor Nation, Robert Dunlop, Steve Hislop, Jim Moodie and Jeremy McWilliams.


Oxford launches its first Disc Lock, the “Quartz” and sales spiral internationally.


Launch of revolutionary “Oxford Lifetime Luggage” enables company to become UK market leader in soft luggage almost overnight and globally recognised within two years.


Oxford is appointed exclusive UK distributor for HJC helmets, at that time the biggest selling helmet brand in the US, but with almost no representation in Europe. First track signing is Steve Plater on the Sanyo Honda and HJC’s race involvement increases every year thereafter.


Company moves to large, purpose-built premises in Witney, Oxfordshire. Local schoolboy Bradley Smith is sponsored to ride in HJC helmets.


Launch of a specific cycle products division - selling Oxford branded products to regional and national wholesalers - reinvigorates this side of the business.


Oxford creates new helmet brand: BOX helmets.


Oxford sponsors 125cc GP race winner Bradley Smith.


Company purchases cycle parts distributor Sprint CPA, injecting further growth into cycle division.
- Appointed UK distributor for global brands Alpinestars, Muc-Off and Slime.
- HJC has its first world champion in Ben Spies in WSB, spurring the brand onto even greater things.


- Appointed exclusive distributor for France’s biggest selling clothing brand, IXON.
- Title sponsorship of Oxford TAG Triumph British Supersport race team places Oxford firmly back in the BSB paddock, to add to sponsorship of the Buildbase BMW BSB team, Bradley Smith in Moto 2 and many more.


Company wins exclusive distribution for Muc-Off in the motorcycle market.
- Oxford Products USA opens its doors.
- Launch of B2B website.
- Voted by dealers “BDN Wholesaler of the Year”.
- Voted “MCN Wholesaler of the Year”.
- HJC signs Jorge Lorenzo on a two year helmet deal.
- Oxford-sponsored Bradley Smith finishes stint in Moto 2 and takes first steps into the Moto GP paddock.
- Nick Sanders, global 2 wheel adventurer, becomes Oxford’s first non-race brand ambassador.


The company’s 40th Anniversary is celebrated with its biggest ever line-up of new products and brands:
- “HotGrips” 30th Anniversary celebrated with an all new range of technically superior products and record sales.
- Oxford launches its first full clothing range: Oxford Essential Rider Wear receives an incredible response from dealers nationwide and distributors across the globe.
- Oxford takes on exclusive distribution of SHAD hard luggage, seats and racks.- Oxford enters the hard parts & service items market with Ferodo, JT Sprockets, HIFLO and more.
- Oxford invests in 3D printer to improve and accelerate product development and wins “Large Business of the Year” in the Oxfordshire Business Awards to cap off another record year for the business.


Prime Minister David Cameron officially opens the company’s 100,000 sq ft expanded warehouse and office complex at a Grand Opening Ceremony which saw guests come from as far afield as Australia, Canada and all corners of Europe.
- This doubles the size of Oxford’s Witney facilities and proves the perfect platform for more planned growth both at home and abroad as the business heads for yet another record year.
- Oxford takes on exclusive distribution for the UK motorcycle market of global eyewear and fashion brand Oakley and launches a huge new clothing range alongside a new brand icon, which definitely gives it the X factor!
- Company wins Oxfordshire Business of the Year award. Andrew Hammond wins Businessman of the Year award!


2015 starts well with dealers voting Oxford as Distributor of the Year in both motorcycle trade magazines, British Dealer News and Motorcycle Trader.
- Oxford clothing continues to prove a huge hit, with new waxed cotton lines selling out and a new range of one and two-piece leathers a success story from the get-go.
- Further expansion of the company’s product design department; the huge investments being in product development visibly pay off with a constant flow of exciting new products into the motorcycle and bicycle markets.
- Oxford launches new BSB race suport service with paddock veteran Matt Randalls at the helm.
- This is accompanied by major race sponsorship deals with TYCO BMW, Buildbase BMW and Quattro Plant Kawasaki which yield unprecedented publicity for the brand.
- HJC helmets and, for the first time ever, Oxford race leathers follow suit with top-to-toe support packages for top flight riders Michael Laverty and Christian Iddon in BSB.
- HJC-backed Jorge Lorenzo wins third Moto GP championship!
- Year ends with with yet another record turnover and a second successive Motorcycle News Distributor of the Year award.


- Oxford targets significant further growth, both in its traditional markets and through diversification.
- The team grows once again and Oxford passes the 100 staff milestone.
- The company agrees a deal to be the exclusive distributor for Bull-it jeans & protective wear.
- Oxford Products USA continues to build on its success and the company’s export department enjoys massive growth, signing a 16-country distribution deal with Shimano Europe.
- A new commercial head of Oxford’s cycle division is recruited to push the brand and the business forward and into many more outlets. Consequently, a new sales team hits the road.
- Race involvement continues to grow, feeding product development and raising the profile of Oxford & HJC brands. TYCO BMW, Quattro Cool Kawasaki and Buildbase BMW deliver for Oxford both in British Superbikes and on the roads. Michael Laverty & Christian Iddon continue to spearhead Oxford BSB presence.
- New consumer website and B2B system launched. Company continues its unbroken run of record months to end the year with 27 on the trot!
- Oxford celebrates 40 years of involvement in racing by announcing a record level of support for the sport in 2017.


- Oxford sets its sights on another important milestone, £30m turnover in 2017.
- Oxford celebrates 40 years of involvement in racing by announcing a record level of support for the sport in 2017.
- The year starts with a bang, eventually going on to maintain a three year unbroken run of record months.
- Oxford buys Tri-Motive Ltd, a small specialist distributor of motorcycle brands based in Swansea, Wales. The Oxford Group of Companies concept is formed, with Oxford Products USA creating a triumvirate. Significant investment in much-needed stock and staff is rewarded by impressive growth all round.
- In-house design capability goes up another gear, with the addition of a Compliance Manager, a Garment Technologist, a Technical Clothing Designer, another Graphic Designer and more experienced Product Category Managers. Product development and quality assurance are further enhanced by the development of a Product Test Laboratory.
- The team celebrates the 25th anniversary of Oxford Team Ducati's last appearance at the Isle of Man TT by recreating the team for the 2017 Classic TT. Despite having the best turned out team and good speed in practice thanks to rider James Hillier, a stray stone through the crank case put pay to the Ducati on lap two!
- 2017 ends with each business from the Oxford Group of Companies enjoying record sales and profitability, both at home and abroad, providing the perfect platform for investment in growth for 2018 and beyond.
- More plans for growth in other areas, too, as product development receives yet more investment and Oxford’s international ambitions widen.


- Oxford invests to maintain its dominant position by launching a new concept of 'Advanced Accessories', with new premium packaging and fully LED-lit display systems designed to elevate the brand.
- Oxford launches its first range of cleaning and maintenance products under the name 'MINT', the product is targeted at Oxford's international markets and is offered with a very smart, dedicated display unit.
- The company makes plans to once again expand its Witney HQ, to accommodate further significant growth.
- Oxford Group of Companies expands once again with the acquisition of its next door neighbour, Convenience Distribution Oxford Ltd (CDO), a whole distributor of leading brands to the to the forecourt and convenience market.


- Oxford’s motorcycle clothing offering expands once again, both in size and quality, with the launch of the Advanced Rider Series. The laminate Mondial riding suit becomes a top seller.
- This coincides with significant investment in a new lit display system for Oxford Riderwear.
- Oxford’s complete offering enables it to establish a number of exclusive Oxford Group stores.
- Oxford’s bicycle division enjoys significant growth, as continued product development is capitalised through a rapidly growing customer base.
- IBDs begin to catch onto Oxford’s displays systems as a way of increasing sales in-store.
- Kali helmets explode onto the scene, providing higher price points above Oxford’s own offering.
- Oxford Racing Ducati (and sponsored rider Tommy Bridewell) finishes the season in an amazing third place in the British Superbike Championship.
- CDO Ltd closes its doors for the last time in October.
- OPL, Tri-Motive and OPUSA end the year with record sales.


- A record start to the year is halted by the arrival of COVID-19.
- As the UK and global economies are hit by intermittent lockdowns, Team Oxford launches a powerful rear-guard action to protect the business and all the livelihoods it supports.
- The business keeps its doors open at all times and swivels its focus to support on-line, export and cycle business.
- Oxford’s cycle business doubles almost overnight, as lockdown reminds the UK of the merits of pedal power! Moreover, on-line sales boom and export sales defy Brexit.
- Tri-Motive Ltd closes it doors for the last time; the remaining stock is purchased by Oxford Products Ltd and a small number of brands retained.
- Oxford Products USA changes it business model away from dealer-direct to factory-direct distribution and closes its Florida warehouse.
- Oxford’s motorcycle business bounces back hard from June onwards and sales explode.
The company breaks multiple sales records, finishing the year on a massive high.


- The incredible momentum from 2020 continues into 2021 and the company records its biggest ever annual growth.
- Oxford battles global supply chain issues to maintain stocks and inflationary pressures begin to bite.
- Product development continues apace in order to sustain the brand’s future growth; the expansion of product range and team accelerate the hunt for more office and warehouse space.
- Race sponsorship continues at the highest level of BSB, with Tommy Bridewell finally bringing home Oxford Products Racing Ducati in second position and longstanding HJC rider Christian Iddon in fourth.


- Oxford purchases a new building a short walk from its existing HQ and opens a new Design, Research & Development Centre equipped with two new 3D printers, a cutting edge test laboratory and an expanded product team.
- New product development accelerates rapidly across the board as Oxford pushes in to new market segments.
- An additional warehouse is built on the existing site, providing a further 3,500 pallet spaces to accommodate further significant expansion.
- Race sponsorship continues at the highest level of BSB, with Tommy Bridewell battling for the championship all the way to the last round, finally bringing home Oxford Products Racing Ducati in third position.